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About Business Card Design Expert Diana Ratliff

Diana Ratliff is an author and entrepreneur with a passion for the power of the carefully-chosen word. As her taglines indicate, she believes that marketing materials should work as hard as their owners do.

Former publisher of the Way to Grow Home Business Directory and the Way to Advertise newsletter, her experiences with new business owners led to a fascination with business cards. Diana noticed that many of her clients would order cheap, ugly cards and then somehow expect the world to beat a path to their doors. Her subsequent research led to this website and reports.

Ratliff considers herself fortunate to write on a variety of topics that interest her; other websites and ebooks include one about online shopping and one about pet businesses.

Media Representatives:
Diana welcomes the opportunity to respond to YOUR questions about business cards, or business card marketing. She offers a different "slant" than a printer or graphic artist, and the creative ways to USE business cards that she has discovered are sure to interest your audience.

Story Ideas/Angles:

• With the growth of the Internet and web-based communication, are business cards even necessary any more?
   
• What are the pros and cons of unusual business cards?
   
• What mistakes do people make when designing or ordering business cards?
   

Click here to view one of my business cards and read the story of how I designed it.

Selected Press Coverage:

• 14 November 2000 - Beyond the Classic Business Card (Washington Post)
• August 26 2001 - Business Cards Escape the Plain White Rectangle (The New York Times)
• August 2001 - Business cards a portable, powerful marketing tool (Herald Business Journal)
• October 26 2001 - Getting Ahead: Plying Your Cards Right (Asian Wall Street Journal)
• Feb 2, 2002 - Business Cards: Stock in Trace (Las Vegas Review Journal)
• Press release, May 30 2007 - Over Half of Online Business Card Printers Surveyed Sell Identical Cards

Interested in publishing articles of mine on your website or in your ezine? They're located on my articles page.

How to contact Diana Ratliff:

Email: diana@businesscarddesign.com or biztips@gmail.com
I PREFER EMAIL and check it several times daily.

Cell 573-239-8752

Mailing Address:
Diana Ratliff
801 S Johnmeyer Lane
Columbia, MO USA 65203-9232

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