Financing and marketing can be more of an issue for micro businesses vs. small businesses, but they operate with less capital and enjoy a closer relationship with customers than small businesses typically do. If you’ve started a business, you probably identify as a small business owner, but are you actually a micro business owner? Solopreneurs, …
Micro Businesses Growing Economic Clout, Warrant Special Marketing Read More »
In any purchase, there’s usually a trade-off between price and quality, and your goal is to find the best combination of cheap (low price) while not being cheap (low quality.) Cheap business cards can be found, but it’s not as easy as you might think, because it’s so hard to compare “apples to apples” as …
Cheap Business Cards – Do You Get What You Pay For? Read More »
Ever picked up a copy of one of those “Best of Business Card Design” books? The ones filled with glossy photos of business cards made of “special materials” using “innovative printing techniques”? While I admit it can be fun – and occasionally instructive – to peruse these award-winning business card designs, I think these books …
Are you saddled with a “ho-hum” business card, one that’s about as exciting as watching paint dry? Never fear. You can give ordinary cards a little “pizzazz” without spending a cent. Given the fact that people expect someone who’s serious about their business to have a card, you can’t afford to let this versatile and …
Three Free Ways to Add Value to Your Business Card Read More »
Have you taken a long, objective look at your business cards lately? Ask yourself: What are your business cards telling your customers and prospects about you? Do they convey the image you want? Are they accurate and up-to-date? Do they provide complete information? Do they make people want to do business with you? If not, …
